Rasheed Carpets has a comprehensive approach to its operations, focusing on both quality and social responsibility. Here's a breakdown of the key points:

• Procurement: Importing wool from New Zealand suggests a commitment to quality, as New Zealand is renowned for its high-quality wool.
• Design & Development: Having an experienced design team that caters to client requirements ensures that Rasheed Carpets can offer customized solutions and stay competitive in the market.
• Spinning: Utilizing hand charkha for wool spinning indicates a dedication to traditional craftsmanship and the ability to produce both coarse and finer yarn, giving the company flexibility in carpet production.
• Social Accountability Commitment:
  • Health & Safety Management: Ensuring the safety and well- being of employees, contractors, visitors, and the public reflects responsible business practices.
  • Non-Discrimination: Commitment to fair treatment regardless of sex, race, colour, religion, or age fosters an inclusive work environment.
  • Compliance with Working Time Directive: Adhering to regulations regarding working hours demonstrates respect for labour laws and employee rights.
  • No Child or Forced Labor: Prohibiting child and forced labour underscores ethical sourcing practices.
  • Compliance with Legislation: Commitment to complying with all applicable laws and regulations ensures legal and ethical business conduct.

Overall, Rasheed Carpets appears to prioritize both product quality and ethical business practices, which can enhance its reputation and competitiveness in the market.